Show Buyer’s Guide

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• Buyers stand in line at the show to get this valuable industry sourcebook
• Your ad will be seen many times (multiple hits) as buyers navigate the show
• 90% of the Buyer’s Guide is handed out travel back to offices and colleagues for even more exposure after the show
• Keeping your company in the eyes of the buyers at the show will help get you on their short list of suppliers
• Premium positions available – call today for availability

Signage/Banners

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An opportunity to make a larger than life splash with multiple impressions as buyers navigate the lobby and registration area of the show. Get your company front line exposure without the clutter of the show floor.

• Picture your company logo and message on a towering banner located in the lobby of the show.
• Gets the attention of the buyer before they can be side-tracked by your competition on the show floor.
• According to focus groups, buyers make 80% of booth visitation decisions based on onsite criteria such as sponsorship, new product announcements, signs and banners. This is your chance to drive traffic to your booth in a BIG way!
• Multi-use, multi-show availability. Get the most out of your investment.
• By using the same banner over a 12 month period, you can spread the production costs.
• Huge support for your sales staff. Banners create a buzz about your company at the show. You will hear great comments from new buyers and current customers. It is an investment in the success of your sales force as well as your products.
• Pricing: $2,300 ~ $20,000 (Production is not included in the price. The banner is owned by the sponsoring company and is returned at the close of the show.)

Floor Map

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Put your company on the map… literally! Highlight your company’s position on the show floor with this unique and useful floor map. The only official and updated floor plan distributed at the show. The map is a useful tool for attendees to find the hot spots on the show floor and to efficiently plan the day.

• New Larger Format!
• Easy-to-read format and booth highlight gives you an advantage over the competition by making it easy for you to be found
• Logo call-out increases brand awareness
• Limited ad spots
• Graphic upgrade available

Advertising Rates:

• Front Cover. $8,500
• Back Cover . $8,900
• Full Panel . $2,900
• Product image . $2,300

Conference Sponsorships

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Reach targeted buyers with ISC Education sponsorships.

Individual Session Sponsor
Exclusive Sponsor of one session within a particular track that has already been developed.

Conference Track Sponsorship
Target the most qualified and influential buyer at the Show by associating your company with every session within a track. The sponsorship includes company logo on all marketing for the track.

Platinum Power Hour Sponsor
A new, exciting and unique opportunity to educate and sell qualified buyers all at once. These POWER HOUR S will consist of moderated panels (3-4 from competing companies/product lines) that will key on issues from one of the five topics. These discussions are meant to be promotional, controversial, fun and insightful to the buyers.

Panel Presenter
Presenter will be one of four industry experts promoting why his/her product or solution is better than their competitor.

Hold A Press Conference

A press conference at a trade show is one of the most effective forums for an important new product introduction or a significant company announcement. You’ll want to hold a press conference when you have something truly NE WSWOR THY to convey. A press conference can be the ideal way to launch a new product — and may result in extensive press coverage. You can conduct a press conference in the press office (free of charge, first-come, first-served) or right in your booth. To schedule a press conference, please fill out the enclosed PRESS CONFERENCE ROOM APPLICATION and return it to Toni Corvi, Marketing Associate, via fax (1.203.840.9446).

Hold A Special Event

At ISC, your booth will be competing for attention with hundreds of others. One way to increase visibility for your company is to sponsor a special event. E vents can range from a lively demonstration at your booth to a celebrity appearance. Arranging for a well-known personality to appear at the show on behalf of your company is a great way to generate excitement and draw attendees to your booth. Let us know – we’ll help promote your special event to press!

Arrange Press Interviews

With the concentration of editors looking for news, ISC is the ideal time to let the press know who you are. A few weeks before the event, mail an informal invitation or letter to editors at key industry publications. Let them know you will be exhibiting at the show and invite them to visit your booth to see your products and meet company representatives. You may also telephone to arrange for specific appointments.

On-Site Press Room

ISC will feature a fully staffed press room where you can distribute your press materials. Here’s a chance to let the media know about any exciting new products you are exhibiting, so make sure a supply of 40 copies of your press materials is available for the on-site Press Room. PLEASE REFER TO THE “SHIPPING INSTRUCTIONS FOR PRESS MATERIALS.”